Who is Jenny Patton?

Jenny spent 15 years working for some of the world’s top branding agencies from Landor to Bulletproof, providing a list of clients including the world’s most successful FMCG and corporate brands with powerful and innovative solutions.

Strategist, copywriter and first point of contact, Jenny believes good design is all about problem solving and should always be based on insight. She is most fulfilled when she is able to utilise her knowledge and skill set to drive commercial success for brands who share her passion for the circular economy, ecological regeneration and who wish to build a triple bottom line or quadruple bottom line into their business models.

Her skills are invaluable in unraveling clients’ complex challenges, providing unique and provocative perspectives and identifying the core essence from which a brand can amplify and evolve.

Core Competencies of Regenerative Entrepreneurs

Each month, or as requested by the Seeds of Tao community, we have a masterclass on one of six core tenets of regenerative business. This month our focus is on forces and flows. Bringing regenerative change to our people, planet, and future means being proactive and resilient in the face of the forces and flows around us.